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Registration Name : eINDIA2011/AN/125
Project Category : digitalLEARNING::Best Assessment Tool Providers
Project Name : 24x7guru.com

Details of Applicant
Name : Minal A
Address : 8-2-248/1/7/56, 2nd floor, Plot no. 56, Nagarjuna Hills Panjagutta, Hyderabad
City : Hyderabad
State : Andhra Pradesh
Country : INDIA
Zip Code : 500 082

Details of Project/Implementing Agency
Name of Organisation : LearnSmart India Pvt. Ltd
Address : 8-2-248/1/7/56, 2nd floor, Plot no. 56, Nagarjuna Hills,Panjagutta, Hyderabad ,
City : Hyderabad
State : Andhra Pradesh
Country : INDIA
Zip Code : 500 082
Name of the head of Organisation : K.S Muralidhar

Brief description of the programme/project/Initiative :
If you thought that www.24x7guru.com is just another e-learning portal, think again! Education had varied options vis-à-vis content providers, through schools, teachers, tutorials, parents, internet and E-learning websites. However, there existed no application that intelligently assessed the conceptual understanding/comprehension in the subject. It was here that LearnSmart India Pvt. Ltd. took the market by storm with its application 24x7guru.com – one which fundamentally believes that once a student understands the concepts, he is less likely to forget, as opposed to rote learning. 24x7guru.com is an intelligent web-based assessment application that enables a student to take tests as per the course curriculum: chapter-wise, periodic and customized! The application is parameterized in terms of complexity levels and provides a new set of questions each time a student attempts to answer. The scalability is scientifically designed and is aimed at drilling down conceptual comprehension as well as functional and relative clarity amongst students. The portal provides for objective type questions with instant results along with analytical feedback of performance every time the child takes the test. The application maps the progress, duly highlighting the strengths and areas of improvement in the student. With so many value additions, 24x7guru.com has become a boon for students, parents and even teachers, since its inception.

Why was the project started :
24x7guru.com is an outcome of a dream, a dream of experienced professional who were stimulated by the stress levels, low self esteem arising due to low scores in exams, the increasing level of suicides committed due to failure in exams, these and many more as prevailing in young students today. The team then committed themselves to the cause of spreading quality education beyond examination to cater to knowledge that increases the child’s self esteem, acts as a platform to enhance learning, facilitates in identifying their strengths and develops on potential.

Objective :
To train young minds to have a strong academic foundation making Young India intellectually stronger and stress free.

Target group : School students from class 3 to 10
Geographical reach : Since it’s an online platform there are no geographical limitations. 24x7guru.com has its offices in India, Middle East, Philippines and in California, Arizona, USA through its partners.
Date from which the project became operational : 24 July 2007
Is the Project still operational : YES

10 points that make the programme/project innovative?

  1. Learning via Assessment
  2. Focused on chapter based Concepts & Fundamentals
  3. Tests are scientifically designed to cover parameters of individual understanding.
  4. Customized tests for each and every student
  5. Stress free method of testing as it is conducted in a quiz format
  6. Instant report analysis with solution to every question
  7. Keeps all the stakeholders in the same loop: The Student. The School and the Parent
  8. Maps the individual student’s progress chapter wise with the objective of driving understanding

List the 5 achievements of the programme/project?

  1. Extending the assessment platform to 3.2 million homes through the DTH services of TATA SKY as partners under Actve learning
  2. Making the dreams of 10 students (along with parents and school come true) by taking them to the best place of understanding the principals of math and science at NASA through its nationwide contest undertaken Destination NASA 2007
  3. Making teachers more accountable as performance of all teachers can be traced based on the responses of the students in the assessment
  4. Going Green with paper less assessments
  5. Winner at the world education awards for best tool in Innovative Teaching and Learning

List the 5 key challenges faced while implementing the programme/project/initiative

  1. Changing the thinking pattern of educationalists towards the perspective of assessment as a traditional 3 hour examination process. Overcoming this challenge is an ongoing process which is done through bringing about awareness through various mediums of seminars and presentations.
  2. Lack of internet connectivity in rural and semi urban schools. We have overcome this challenge by providing infrastructure support ( by setting up servers in schools etc)
  3. Large differences in the Student to computer ratio available in schools. Overcoming this challenge is a time consuming process given the numbers involved. However, we do provide necessary computer support in schools to overcome this challenge partly
  4. The problem of Power… Overcoming the challenge through the introduction of Green labs

List the 5 points how can the prgramme serve as a model that can be replicated or adapted by others?

  1. Non threatened assessment creates room for further learning or better understanding of the subject matter amongst students.
  2. Chapter based assessments of 24x7guru ensures that the learning has taken place.
  3. Analytical reports generated guide the students in understanding Where they are going wrong and Why they are going wrong.
  4. The Guru Mapping Tool plays significant role in providing information of the level of learning been undertaken by the school as a whole/ or the Group of schools as a whole.

List 5 points to elaborate on the scalability of the programe/project/initiative

  1. 24x7guru.com is a web based application and hence the scalability is immense
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6 Responses to 24x7guru.com

  1. MURALIDHAR K says:


  2. Sanjiv says:

    Terrific application.
    Stress-free and fun.
    Children love it, parents love it, schools love it !

  3. Gupta says:

    Congratulations to the team for developing a truly international product.
    The 24×7 application should become a compulsorily part of the curricula.

  4. Gupta says:

    Congratulations to the team for developing a truly international product.
    The 24×7 application should become a compulsory part of the curricula.

  5. sanjiv says:

    Terrific application.
    Fun filled and stress free.
    Kids love it, parents love it, schools love it !

  6. marhaba says:

    its really nice