CoCubes.com

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Registration Name : eINDIA2011/AN/129
Project Category : digitalLEARNING::Best Technology Solutions for Education Institutes
Project Name : CoCubes.com

Details of Applicant
Name : Anand Subramanian
Address : 101, Wing A, Iris Tech Park Sohna Rd, Sec- 48
City : Gurgaon
State : HARYANA
Country : INDIA
Zip Code : 122018

Details of Project/Implementing Agency
Name of Organisation : VIA Human Resource Solution Pvt Ltd
Address : 101, Wing A, Iris Tech Park,Sohna Rd, Sec- 48,
City : Gurgaon
State : HARYANA
Country : INDIA
Zip Code : 122018
Name of the head of Organisation : Harpreet S Grover
Website : www.cocubes.com

Brief description of the programme/project/Initiative :
Online platform connecting companies to 2000+ colleges with 600,000+ students with a click to simplify campus hiring and build student employability! Our technology helps bring kids from colleges in every corner of India online and provides them with an equal opportunity to connect all the dots to get their first job and build a career. Colleges benefit by increased employment and employability of their students. On the other hand, we help the corporates engage and hire authenticated students online from anywhere in India with minimal cost and effort. We can bring an entire state online for campus hiring in less than a week sitting right in our office at Gurgaon! The relevance is for every one of the stakeholders- a college in any corner of the country struggling to gain visibility amongst corporates for placement of its students as well as companies who are looking to hire the best talent at low cost irrespective of the college a student comes from. The platform is notification and SMS enabled and eases flow of communication amongst colleges, students and companies. Colleges and companies benefit from this easy to use technology platform.

Why was the project started :
There are 2500+ engineering colleges in the country recognized by AICTE and barely 15% end up benefiting from organized campus placements. While companies are eager to reach out to talent from across the country, barriers like cost to travel, high hiring costs, low predictability deter companies from hiring in colleges outside of metros and popular towns. CoCubes.com has used technology to solve this issue by bringing colleges from across the country online to a platform where corporates can search, interact and hire from campuses in remote corners of the country. Also, the model ensures that students are authenticated through their respective colleges and their profiles are 100% verified and genuine. This reduces the cost and time to hire from campuses drastically for a corporate.

Objective :
We envision that every student across any corner in India gets an equal opportunity ti build a career. We shall do this by increasing employment and employability of students in colleges.
Target group :
Engineering Colleges (looking at the graduate market in the coming academic year)
Geographical reach :
Anywhere across India
Date from which the project became operational : Day August 2007
Is the Project still operational :
YES

10 points that make the programme/project innovative?

  1. Authenticated Student Profiles
  2. Ability to bring any college online in : Employability initiatives like patented SMS series for students
  3. Visibility for colleges and students to Corporates
  4. Opportunity for students to be part of talent pools of large corporates
  5. Engage with large MNCs 24*7
  6. SMS and notification based platform to interact with students
  7. Technology to manage placement office for colleges
  8. One click search for corporates to find colleges and students
  9. Scalable model that can be adopted for other courses and markets

List the 5 achievements of the programme/project?

  1. Accepted and adopted by 2000+ colleges, 600,000+ students and 300+ corporates including 4 of the Top 10 IT Companies
  2. Adjudged ‘Top 10 Emerging Companies in India’ by NASSCOM, 2010
  3. ‘Innovation in Recruitment’ Award from RASBIC (Recruitment and Staffing Best in Class), 2011
  4. Co-founders Harpreet & Vibhore listed amongst 25 Hottest Young Entrepreneurs in India by Businessworld, 2011
  5. Awarded the Tie-Lumis Entrepreneurial Excellence Award, 2011

List the 5 key challenges faced while implementing the programme/project/iniative

  1. Technology Adoption from colleges (initially)- was overcome by guiding them through and making the platform more intuitive and easy to use
  2. Inclination towards offline processes by corporates- was overcome by sharing the immense benefits of taking this process online
  3. Colleges having a placement mindset- was overcome by showing them what employability and visibility online can do to them
  4. Focus on employment by institutions- was overcome by showing how employment would naturally be a consequence of employability
  5. Students not wanting to read more- was overcome by engaging with students through innovative media like SMS, polls, videos and shared content from prospective employers

List the 5 points how can the prgramme serve as a model that can be replicated or adapted by others?

  1. Combines employability as a value add for colleges / students
  2. Business model is turned around with Corporates hiring at zero costs and colleges paying a nominal annual fee for availing the services
  3. Any number of colleges – engineering, graduate or management can use the platform
  4. While colleges and students get an exclusive platform to reach out to prospective recruiters, Corporates from across the country can benefit from the talent pool available at the click of a mouse

List 5 points to elaborate on the scalability of the programme/project/iniative

  1. The technology is scalable for hiring across all functions like graduate, management etc. as well as in international markets.
  2. Model is SaaS based- makes it easy to host. No downloads/installations.
  3. Involves minimal human interference- can be driven by minimal support from the team at CoCubes.com.
  4. Can handle as many colleges and companies with marginal increase in technology infrastructure.

Documents publishing URL :

  1. http://www.slideshare.net/CoCubes

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